A must see for all Social Media enthusiasts. Please let me know what you think about this great video and start following me on Twitter. Long live generation y! The Social Media guru Erik Qualman has made this video so enjoy.
I´ve recently received a literature study (in Dutch) from Aniek Jehee. She has written a really interesting piece about Brands Loving Games. Within this study she writes about: Advergames/ Branded Games, Game Skinning and Sponsorships.
For many of us, within this sector of the gaming industry, these three titles are familiar. Apart from the fact that there are several different names being used to determine these three under laying disciplines of Game Marketing.
Literature Study
Her main question within this study was: How can a brand, by using advergames, effectively communicate with their target group/audience on short and long term?
Apart from her main question she has defined sub question to reach her goal. These sub questions are also answered within her study about advergaming:
- What is advergaming?
- What kind of advergames are there? Read the rest of this entry »
For all you business and brand owners, there now is a easy way to check how much people are talking about your brand or company and what they are saying. You might think that this is NOT new and you would be right. The only new thing about this is the amount of data that you can request from www.buzzom.com.
The data you can collect:
- Search in: Bio
- Search in: Name
- Search in: Location
- Search: Tweets
This is ideal to connect with people that share your interests or to do a Company & Brand reputation scan online. You can also locate the people that are leading the conversation and connect with them to help promote your company or brand. But this will take more time to figure out.
I´ve checked my website and Twitter account and there are just four people that have mentioned me. So please Retweet this helpfull post 
so I can find more people that mention me.
Don´t get me wrong, this information can also be found when searching within Twitter, but it is pretty nice. Eventhough there are unfixed errors in Twitter and its resource requirement, the system is disabled and is being worked around.
